An attempt to see whether there is age discrimination in the Israeli hi-tech industry paints an ambivalent picture: 40+ employees describe a market dominated by youngsters, while employers and placement company managers argue that adults are the hottest trend in the Israeli hi-tech market. Nurit Berman of Emda does not believe life is easy for adult work seekers: "They have to look reality in the eye and realize that their chances of finding a new position comparable to their previous one are low".